Surgical Group Branding

This group of logos was used for a sub-brand of INNOVA Medical. Each sub-brand sold products to cater to different parts of the eye, as shown in each specific logo. Each part of the eye was shown in a different colour and we developed small catalogues to go with each product line. I completed a lot of research on this project by consulting ophthalmology experts to ensure that each section of the eye was drawn correctly.